Ingredient Evidence

Evidence-based explanations of skincare ingredients, including what they can realistically do, how strong the research is, and where product claims become exaggerated.

What Does Coenzyme Q10 Actually Do for Skin?

Coenzyme Q10 has a credible role in skin. It helps cells produce energy, supports antioxidant defence, and may improve early signs of ageing in some formulas. The catch is delivery. CoQ10 is hard to formulate well, so product quality shapes results more than most labels admit. The evidence is promising, though still modest, which makes this an ingredient worth understanding rather than romanticising.

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Ingredient Evidence

How to pick between Vitamin C and Vitamin E for Skin

Vitamin C and vitamin E are often grouped together as antioxidant skincare actives, but they do different jobs on skin. Vitamin C has the stronger case for collagen support, uneven tone, and some signs of photoageing, while vitamin E is better placed to protect skin lipids and support the barrier. This article breaks down where each vitamin helps, where the claims get stretched, and why a well-formulated combination can make more sense than treating them as rivals.

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Claims, Myths & Beauty Culture, Ingredient Evidence
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